Kisaam jam has four main flavors: Orange Maramalde, Mango Jam, Mixed Fruit Jam, and Pineapple Jam. The key ingredients that are used among all flavors include: ingredients:the pulp of 8 fruits such as Banana, Papaya, Apple, Pear, Pineapple, Mango, Grape and Orange, sugar etc While artificial flavours are mostly safe, in some people, they can cause unwanted effects such as high blood pressure, obesity, infertility, allergies and other issues [6]. Feeding your child this much sugar, in the name of ‘fruit jam’, increases the risk of many health problems such as weight gain, diabetes, obesity, and sugar addiction. Jam flavor Jam slogans are crucial for expressing the goodness of this popular spread. These catchy phrases not only highlight its deliciousness but also evoke feelings and nostalgia.

How : Before using a fruit, we wash it. Likewise, in industries they wash the fruits and peeling is done manually or by stream peeling method (We have to note something that 8 fruits are processed separately). Then they (in different places) are smashed to form pulp for banana, papaya, pear, mango and juices are extracted for apple, pineapple, orange, grape. Finally, blending leads to mixed fruit pulp. Kissan jam has been a staple in Indian households for generations. Whether you’re eating bread, roti, or paratha, adding Kissan jam gives these dishes an extra level of deliciousness.How : Pectin is extracted from citric fruit peels in acidic condition and the liquid is filtered and clarified. Then it is further precipitated by ethanol and the ethanol precipitated pectin is separated, washed and dried. Kissan Jam is a flagship product of the Indian conglomerate Kissan Group. The company which was established in the year 1935 was owned by the UB Group.After the year 1993, the brand was taken over by HUL following which the brand has undergone a makeover.Kissan makes fruit juices, jams, squashes and other canned foods. Kissan Orange Food Colour Kissan Orange Food Colour is a premium food colour powder that will add a bright orange colour to your favourite food item or baked goods. From containing plenty of sugar to being low in nutritional value, many reasons make Kissan jam bad for your health. Kissan uses three different preservatives among their Jams. These include Potassium sorbate (202), Sodium benzoate (211), and Sodium metabisulfite (223).

The excessive popularity of mixed fruit Jam: Kissan has always been the key player in the jam segment, but most of their popularity was centred around the mixed fruit jam. This has led to a loss of face for other flavours like orange and mango and these continue to be resting on shelves while the mixed fruit flavour has a lot of takers. Kissan Jam Mix Fruit Kissan Mixed Fruit Jam is a delicious blend of 8 different fruits: pineapple, orange, apple, grape, mango, pears, papaya, and banana. With Kissans expertise in preserving 100% real fruits since 1934, our Mixed Fruit Jam enables you to enjoy the taste of seasonal fruits throughout the year. Its easy to use and can be enjoyed on the go every morning. Enjoy it best with Bread, Roti, Paratha, or Dosa for a wholesome breakfast. While the European Union approves this food color (EU), some sources claim it can worsen asthma. Also, when taken in combination with benzoates (which are present in Kissan jam), it can induce hyperactivity in children [7]. How : Sugarcane juice is extracted from sugarcane and is purified, filtered and undergoes the process of crystallisation to produce the final product sugar. No product launches: While rivals like Nestle, Brittania and even some local players have launched new products like cheese spreads and chocolate spreads, Kissan still continues to depend on fruit flavours for its jams and this is affecting their image.

The processing not only destroys the fruits’ nutrients but also eliminates the fruit’s natural flavors. As a result, manufacturers need to add artificial flavors to jams to make them taste similar to actual fruits. It is high in sugar, that can result in weight gain, diabetes and heart disease. In addition, the processing removes all the natural nutrients and flavors from the fruits. Moreover, excess intake of Sodium metabisulfite may lead to nausea, vomiting, diarrhea, abdominal pains, depression etc [5]. It has artificial flavors and colors